Brand Art Direction
Visual E-Commerce Design & Marketing
Branding & Dynamic Environmental Graphics
Animation and Advertising
Branding and Packaging
Environmental Graphics
Illustration and Logo
Branding, Print, and Event
Branding, Print, and Illustration
Email Marketing and Customer Outreach
Branding
Package Design
Advertising
Led creative across multiple customer touchpoints — digital campaigns, paid media, photoshoots, product launches, print catalogs, and video development.
Led creative direction for new e-commerce customer experience, improving customer journey and increasing brand presence online.
Took full ownership of art direction and design for brand’s first ever full-length catalogs which greatly exceeded both company and third party vendors forecasted performance.
Art directed and organized multiple lifestyle photoshoots to gather needed assets, progress emotional connection, and tell brand story.
Developed brand book, which served as a source of truth, to progress brand ethos, story and visual direction across all channels.
Developed and implemented new workflows and processes to improve communication, creative review, and feedback channels between cross-functional teams.
www.caddislife.com
Led design and direciton across multiple customer touchpoints — web, email marketing, paid media, and partnerships.
Designed & art directed every customer touchpoint for launch campaigns from email, social curation, e-commerce design, static & video advertising, packaging, and more.
Worked cross-functionally with copywriter and photographer to develop & maintain cohesive product stories across all channels.
www.taylorstitch.com
Connecting brand with the physical environment through design of 2D and 3D murals, installations, wayfinding, and interactive moments.
Integral part of a small team focusing on design conception, development, and fabrication of physical brand elements for high-level clients.
Worked cross-functionally and fostered long-term strategic relationships with clients, key teams within the firm, and vendors.
www.gensler.com
Maintained & designed a consistent product launch / marketing calendar.
Assisted with creative concepting, development, and execution for holiday email and catalog campaigns.
Led consistent web updates for special brand launches.
www.american-giant.com
Integral part of a small studio team developing all aspects of brands from the ground up. Logo design, 3D Out-Of-Home imagery, web design, illustration, photo re-touching, and brand collateral.
www.tompertdesign.com
www.raygunstudio.com
Assisted in a variety of projects including: concepts for alcoholic beverage branding, poster design, illustration concepts for rebranding, layout design. Samples of work available upon request.
www.butchershop.co
Assisted in creation of publications, visual communications, and marketing collateral for print and web in order to entice prospective students
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